Monday, October 8, 2007

YouTube ads going to a new level

YouTube is up to some sort of new advancement in advertising again. Apparently tomorrow they're going to introduce a new service that will allow its ad network to embed videos from YouTube. The example the New York Times article used was that if there was a website about hiking being advertised, they could use an embeded video of hiking from YouTube.

This is also the first big product of the Google and YouTube combination, and they say it will give the people posting on YouTube a wider audience--and Google can make some money off of the YouTube videos. It's not just Google that will be earning extra dough either, they say they will share the revenue with the YouTube video creators whose stuff gets picked up. They didn't say how much they'd share yet, though.

The full New York Times article can be found here.

-Anna Mavromati

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